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Numerous online entrepreneurs and enterprising webmasters realize the value of Bum Marketing through article marketing. Think of it this way: once a written piece is forwarded to an article listing, it can chosen by numerous online and offline publications. And because such an article cannot be re-distributed without including the additional author's bio, you'd be able to expose your URL to hundreds of individuals. Here's the point: article marketing is a commitment. You will have to write and submit at least 4 articles every week just to compete in your market. But what if you don't have the time to compose and present writings that often? Is there an easier strategy to do such tasks? You're fortunate! There is really a fairly novel way that guarantees to place your site in the top pages page of SERPs just by sending in one composition -yes, just ONE article - of only one to three written pieces to article directories. This way is usually called Bum Marketing, and it was conceptualized by a ground-breaking online marketer named Travis Sago. When it was first published towards the end of 2006, it made quite an impact in the advertising scene of eCommerce, and forjustifiable grounds at that. So what is Bum Marketing and how, for example, does it work? Bum Marketing begins with the choice of the proper keywords. Nothing new you might say? Think one more time. We're not just looking for any keywords. We're looking for a phrase that individuals really utilize to hunt for information in search engines, where such phrases words for a lot of explorations but is given by just a small number ofsites. For instance in Bum Marketing, you have picked for the theme "dog training." The topic lists thousands upon thousands of explorations everyday. On the other hand, the precise keywords of "dog training" return numerous web sites in the search engines. The topic is too broad. If you use the keywords as they are, you won't be able to get a lot ofvisitors for your page. The Bum Marketing answer? You have to restrict it to a single item. "How to coach your dog to fetch the newspaper," the precise key phrase, collects a mere 300,000 web sites. This figure is the Bum Marketing a relatively simple method to use to increase traffic! The next thing you need to perform is to write written piece that will use the key words above. The key line should be included at least 3 times for each 100 words of text. A ratio of 25 keywords to a 1,000 word article will be enough. For effective Bum Marketing your keyword density should not exceed the three percent mark. Your article could be considered spam if the keyword density is more than three percent.
Article Source: http://www.rollernurse.com
About the Author: Maggie Reed, author and marketer - Visit: www.gohomeworkers.com for more info
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